Contact usBob Dylan once wrote "Money doesn't talk...it swears". This was the line that came to my mind upon reading that Google has been paying out Adblock Plus to un-filter their advertisements. In fact, it is part of Adblock Plus' terms and conditions that they allow companies to pay them to let their advertisements through. Sounds pretty dodgy to me.
Adblocking should be about creating an enhanced user experience in the world wide web; not maximising the visibility of only those corporations who can afford to pay off the developers of popular ad blocking software. Ironically, I think the only thing Adblock Plus is doing is minimising its market share, thus reducing the amount it can charge Google and others to look the other way on their ads.
Ironically, this policy will only destroy their business in the long run as consumers move towards more effective ad-blocking software.
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Adblocking should be about creating an enhanced user experience in the world wide web; not maximising the visibility of only those corporations who can afford to pay off the developers of popular ad blocking software. Ironically, I think the only thing Adblock Plus is doing is minimising its market share, thus reducing the amount it can charge Google and others to look the other way on their ads.
Ironically, this policy will only destroy their business in the long run as consumers move towards more effective ad-blocking software.
Source:
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